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Professional training course

Certificate in Global Business Strategy (CGBS)

In an increasingly interconnected world, businesses must venture beyond their borders and keep pace with competitors already embracing global expansion. This course…

  • 5 daysClassroom
  • 13Upcoming dates
  • 8Cities
  • £2,840Fees from

Course overview

Why Attend

In an increasingly interconnected world, businesses must venture beyond their borders and keep pace with competitors already embracing global expansion. This course investigates the distinct challenges and opportunities that arise from conducting business across national boundaries and demonstrates how organizations can formulate effective strategies to excel in international markets. Participants will be introduced to topics such as the international business environment, market entry strategies, cross-cultural management, performance management in global businesses, and global strategies for emerging markets.

Course Methodology

This course uses hands-on practical exercises to enable participants to develop essential skills for global business strategy. Participants will work in teams to build their strategies and engage in group discussions and interactive activities to facilitate knowledge-sharing and the exchange of best practices.

Course Objectives

By the end of the course, participants will be able to:

  • Analyze the global business environment and understand its impact on business strategy
  • Evaluate different international market entry strategies and assess their suitability for various industries and companies
  • Assess the various performance management tools that can be used in global businesses
  • Align an organization’s vision, mission, and values to the global business strategy
  • Identify factors influencing global business strategy in emerging markets and recognize the impact of future trends
Target Audience

Professionals, executives, managers, and business owners who aim to expand their organizations' operations to global markets or improve their knowledge on how to take their business strategy to the international level.


Target Competencies
  • Analyzing global markets
  • Assessing global markets entry strategies
  • Understanding cross-cultural challenges
  • Managing performance in global business
  • Implementing global business strategy in emerging markets
  • Identifying future trends in global business strategy


Course outline

  1. 1Day 1: Introduction to Global Business Strategy
    • Defining global business strategy
    • The importance of global business strategy
    • The global economic environment
    • Political, cultural, and social factors that impact global businesses
    • Technological and legal factors in global business
  2. 2Day 2: International Market Entry Strategies
    • International market entry modes: Pros and cons
    • Factors to consider when selecting a market entry mode
    • The importance of strategic alliances in global business
    • Forms of strategic alliances
    • Selecting a strategic partner
  3. 3Day 3: Performance Management in Global Business
    • Definition and importance of performance management
    • The role of performance management in global business
    • Factors affecting performance management in global businesses
    • Measurement systems and KPIs for global businesses
    • Performance measurement frameworks
  4. 4Day 4: Global Business Strategy Implementation
    • Challenges faced during implementation
    • Key components of global business strategy implementation
    • Aligning organizational vision, mission, and values
    • The importance of effectively implementing global business strategies
    • Key success factors in global business strategy implementation
  5. 5Day 5: Practical Applications of Global Business Strategy
    • Global business strategy in emerging markets
    • The impact of technology on global business
    • Global talent management
    • Environmental and social responsibility strategy
    • Future trends in global business strategy

Schedule

Dates and fees

13 upcoming dates in 8 cities. Fees are per delegate; bring colleagues and every seat is discounted.

All dates as PDF
December 2026
14DEC 14 - 18 Dec 2026Mon to Fri · 5 daysNext session
France flag ParisFrance · Classroom
£4,500per delegate2+ people: £3,600 each
January 2027
18JAN 18 - 22 Jan 2027Mon to Fri · 5 days
Germany flag MunichGermany · Classroom
£4,250per delegate2+ people: £3,400 each
February 2027
15FEB 15 - 19 Feb 2027Mon to Fri · 5 days
Netherlands flag AmsterdamNetherlands · Classroom
£4,250per delegate2+ people: £3,400 each
March 2027
15MAR 15 - 19 Mar 2027Mon to Fri · 5 daysOur home city
United Kingdom flag LondonUnited Kingdom · Classroom
£4,200per delegate2+ people: £3,360 each
April 2027
19APR 19 - 23 Apr 2027Mon to Fri · 5 days
Turkey flag IstanbulTurkey · Classroom
£2,850per delegate2+ people: £2,280 each
May 2027
17MAY 17 - 21 May 2027Mon to Fri · 5 days
Austria flag ViennaAustria · Classroom
£4,250per delegate2+ people: £3,400 each
June 2027
21JUN 21 - 25 Jun 2027Mon to Fri · 5 days
Spain flag BarcelonaSpain · Classroom
£3,850per delegate2+ people: £3,080 each
July 2027
19JUL 19 - 23 Jul 2027Mon to Fri · 5 days
South Africa flag Cape TownSouth Africa · Classroom
£2,840per delegate2+ people: £2,272 each
August 2027
16AUG 16 - 20 Aug 2027Mon to Fri · 5 days
Germany flag MunichGermany · Classroom
£4,250per delegate2+ people: £3,400 each
September 2027
20SEP 20 - 24 Sep 2027Mon to Fri · 5 days
Netherlands flag AmsterdamNetherlands · Classroom
£4,250per delegate2+ people: £3,400 each
October 2027
18OCT 18 - 22 Oct 2027Mon to Fri · 5 daysOur home city
United Kingdom flag LondonUnited Kingdom · Classroom
£4,200per delegate2+ people: £3,360 each
November 2027
15NOV 15 - 19 Nov 2027Mon to Fri · 5 days
Turkey flag IstanbulTurkey · Classroom
£2,850per delegate2+ people: £2,280 each
December 2027
20DEC 20 - 24 Dec 2027Mon to Fri · 5 days
Austria flag ViennaAustria · Classroom
£4,250per delegate2+ people: £3,400 each

Questions

Frequently asked questions

How long is the Certificate in Global Business Strategy (CGBS) course?

The course runs over 5 days of classroom training, usually Monday to Friday.

When is the next Certificate in Global Business Strategy (CGBS) course?

The next public date is 14 - 18 Dec 2026 in Paris. There are 13 upcoming dates in total.

Where is this course held?

Upcoming sessions run in Paris, Munich, Amsterdam, London, Istanbul, Vienna, Barcelona, Cape Town.

How much does the course cost?

Fees start from £2,840 per delegate, depending on the city. Fees include tuition and course materials.

Do participants receive a certificate?

Yes. Delegates who complete the course receive a London Leadership Management Innovation certificate of completion.

Can this course be delivered in-house for our team?

Yes. LLMI can tailor and deliver this course privately for your organisation at your premises or in one of our training cities.

Course information last updated 14 November 2026.

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