Data Management and Business Intelligence · DMBI-007
Data Analysis Fundamentals
Data analysis is a core skill in today’s digital and business environments, enabling organizations to make informed, evidence-based decisions. This course introduces…
Data analysis is a core skill in today’s digital and business environments, enabling organizations to make informed, evidence-based decisions. This course introduces participants to the essential concepts, methods, and tools of data analysis. It is designed to build a strong foundation for anyone working with data, reporting, or decision support. Participants will learn how to transform raw data into meaningful insights, identify trends, and support business or operational decisions using structured analytical thinking.
Course Methodology
The course combines clear theoretical explanations with practical, hands-on exercises using real datasets. Participants will practice data cleaning, basic statistical analysis, and visualization techniques. Step-by-step guided activities will help learners understand how data is processed and interpreted. Case studies and simple analytical projects will reinforce learning and demonstrate real-world applications.
Course Objectives
By the end of this course, participants will be able to:
Understand the basic concepts of data analysis and its importance
Identify different types of data and data structures
Perform basic data cleaning and preparation
Apply simple statistical techniques for analysis
Create basic charts and visual representations
Interpret data to support decision-making
Understand the data analysis workflow from start to finish
Build confidence in working with datasets
Target Audience
Beginners in Data Analysis and Business Intelligence
Students and graduates entering data-related fields
Business and Administrative Staff
Engineers and Technical Professionals
Managers who need basic data interpretation skills
Anyone starting a career in analytics
Target Competencies
Basic data handling and interpretation
Descriptive statistics fundamentals
Data cleaning and structuring
Introductory data visualization
Analytical thinking and problem-solving
Reporting and insight generation
Data literacy and decision support
Course outline
1Day 1: Introduction to Data Analysis
What is data analysis and why it matters
Types of data: qualitative vs quantitative
Data analysis workflow overview
Sources of data in organizations
Introduction to analytical thinking
2Day 2: Data Collection and Preparation
Data collection methods and tools
Understanding data quality issues
Data cleaning basics
Handling missing and incorrect data
Structuring datasets for analysis
3Day 3: Basic Statistical Concepts
Measures of central tendency (mean, median, mode)
Measures of dispersion (range, variance, standard deviation)
Introduction to probability concepts
Understanding data distributions
Simple interpretation of statistical results
4Day 4: Introduction to Data Visualization
Importance of data visualization
Basic chart types (bar, line, pie, etc.)
Selecting the right visualization
Common visualization mistakes
Creating simple visual reports
5Day 5: Practical Data Analysis Project
Step-by-step mini data analysis project
From raw data to insights
Basic reporting and interpretation
Presenting findings clearly
Review and best practices
Dates and fees
16NOV16 - 20 Nov 20265 daysLondonUnited Kingdom£3,850+ VATRegister
15FEB15 - 19 Feb 20275 daysLondonUnited Kingdom£4,200+ VATRegister
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