Professional training course · LM-038
Digital Business Entrepreneurship
Digital technologies have transformed the way businesses are created, operated, and scaled. Entrepreneurs and business leaders must understand how to leverage digital…
- 5 daysClassroom
- 12Upcoming dates
- 7Cities
- £2,800Fees from
Course overview
Why Attend
Digital technologies have transformed the way businesses are created, operated, and scaled. Entrepreneurs and business leaders must understand how to leverage digital platforms, innovative business models, customer-centric strategies, and emerging technologies to remain competitive in today's fast-changing marketplace. This course equips participants with the practical knowledge and strategic tools required to design, launch, and grow successful digital businesses while maximizing customer value and sustainable growth.
Course Methodology
The course combines instructor-led presentations, interactive workshops, case studies, business model development exercises, group discussions, practical digital marketing activities, and hands-on business planning sessions.
Course Objectives
By the end of this course, participants will be able to:
- Understand the principles of digital entrepreneurship and digital business transformation
- Identify market opportunities using customer insights and digital trends
- Develop effective digital marketing and customer acquisition strategies
- Design sustainable digital business models and e-commerce strategies
- Apply emerging technologies to support business innovation and growth
- Measure digital business performance using relevant KPIs and analytics
- Develop a comprehensive digital business plan ready for implementation
Target Audience
- Entrepreneurs and startup founders
- Business owners
- Innovation managers
- Business development professionals
- Digital transformation leaders
- Marketing professionals
- Product managers
- Professionals seeking to launch or grow digital businesses
Target Competencies
- Digital entrepreneurship
- Business model innovation
- Digital marketing
- E-commerce strategy
- Customer experience (CX)
- Business innovation
- Digital business planning
- Growth strategy
Course outline
-
1Day 1: Foundations of Digital Business Entrepreneurship
- Understanding the evolution of business in the digital economy
- Exploring the impact of digital transformation on organizations and entrepreneurs
- Assessing digital business opportunities through strategic SWOT analysis
- Analyzing successful digital business models and entrepreneurial journeys
- Identifying emerging market trends and evolving customer behaviors
- Evaluating opportunities for creating value through digital innovation
-
2Day 2: Digital Marketing and Customer Acquisition
- Understanding the role of digital marketing in business growth
- Developing search engine optimization (SEO) strategies to improve online visibility
- Planning and managing digital marketing campaigns using cloud-based marketing platforms
- Leveraging social media channels to build customer engagement and brand awareness
- Creating compelling content that attracts, converts, and retains customers
- Measuring marketing performance using digital analytics and campaign metrics
-
3Day 3: Building Successful E-Commerce Businesses
- Understanding e-commerce business models and digital sales channels
- Selecting appropriate online platforms based on business objectives and customer needs
- Enhancing User Experience (UX) and Customer Experience (CX) for digital services
- Managing digital products, inventory, order fulfillment, and logistics
- Implementing secure payment systems and building customer trust through digital security practices
- Practical workshop: Designing an end-to-end online business model
-
4Day 4: Innovation and Digital Business Models
- Applying innovation principles to develop competitive digital businesses
- Exploring creative problem-solving techniques to support business innovation
- Designing subscription-based and recurring revenue business models
- Understanding platform-based business models and network effects
- Evaluating collaborative economy and peer-to-peer business opportunities
- Leveraging emerging technologies such as Artificial Intelligence (AI), Robotic Process Automation (RPA), and Business Intelligence (BI) to drive business growth
-
5Day 5: Digital Business Planning and Growth Strategies
- Developing a comprehensive digital business model and implementation roadmap
- Defining customer personas, value propositions, and customer experience strategies
- Selecting effective customer acquisition, retention, and engagement strategies
- Measuring business performance using digital KPIs and analytics
- Developing scalable growth strategies for sustainable digital business expansion
- Final workshop: Presenting a complete digital business plan with implementation roadmap, course review, and action planning
Schedule
Dates and fees
12 upcoming dates in 7 cities. Fees are per delegate; bring colleagues and every seat is discounted.
No dates in this city right now. Request a quotation and we will suggest the nearest date.
Questions
Frequently asked questions
How long is the Digital Business Entrepreneurship course?
The course runs over 5 days of classroom training, usually Monday to Friday.
When is the next Digital Business Entrepreneurship course?
The next public date is 18 - 22 Jan 2027 in Amsterdam. There are 12 upcoming dates in total.
Where is this course held?
Upcoming sessions run in Amsterdam, London, Istanbul, Vienna, Barcelona, Paris, Frankfurt.
How much does the course cost?
Fees start from £2,800 per delegate, depending on the city. Fees include tuition and course materials.
Do participants receive a certificate?
Yes. Delegates who complete the course receive a London Leadership Management Innovation certificate of completion.
Can this course be delivered in-house for our team?
Yes. LLMI can tailor and deliver this course privately for your organisation at your premises or in one of our training cities.
Course information last updated 14 November 2026.
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